I was captivated by this presentation today (thanks to this tweet by Jen Corbett) and immediately thought of Saasu. I’ve been using Saasu for a few months now, and continually find features and use cases for it that I didn’t know existed. It makes it “sticky” for me – I know the basics now, like viewing my data, looking at sales and contacts and most recently adding my automated bank feeds. I keep coming back into it knowing I will be learning more every time (there’s a lot under the bonnet I am realising) I see long-term users coming through our service desk with interesting feedback and things they are trying to do all the time – they don’t know what they don’t know a lot of the time – and when we help them find a way, they’re chuffed. That’s the “stickiness”.
Have a read through these slides: great products are fun to use – can accounting be fun for you? The ideas explored in this presentation are ones we’re thinking about at Saasu.